Yesterday I had the privilege of interviewing the Compassionate Business Mentor, Alisoun Mackenzie, and chatting about her new book. Alisoun and I met in Edinburgh last year at a client’s book launch. I knew then that we had some great collaborations ahead and this is the first.
Alisoun Mackenzie wrote her second book, Give to Profit, after realising something was missing in her business. Then a chance trip to Rwanda accidentally changed her life – and her business. This helped her to support charitable causes, build her business doing more of what she loves, and make a bigger difference in the world.
She later realised that many solopreneurs would love to give to charity and support social causes alongside running their business, but many don’t know where to start or what to consider, and how to integrate charitable giving into their business – hence this book.
Click below to watch the interview.
Like many of my clients, Helen has dreamed of writing a book for many years. She knew that she wanted to help more people, and with limited time available, writing books was the perfect solution.
And after reading the first chapter of Your Book is the Hook, she hired me for support to write them!
I’d like to give you advance notice of this event, so that you can schedule it into your diary!
Here’s the link to more information: www.writingretreats.co.uk.
If, like many people, you have good intentions to write your book, but it’s always going on the back burner, then do read on.
After attending the Planning and Writing Mini-retreat in 2016, Sian has been focusing on writing her second book. After spending 7 tough years on the streets of Scotland and later experiencing burn out, she is now an award- winning health coach. Her inspiration is to support entrepreneurs who are so determined to build their dream business, that they forget to take care of themselves!
If you’ve been reading my blogs for a while, you’ll know that anyone can write a book. BUT it takes the right strategies to write a successful business building book. This was something that I talked about in this week’s book masterclass where I shared my tips on writing a book.
There’s nothing worse than spending your time and energy writing a book, then finding that nobody buys it.
I’d hate for you to have a cupboard or garage full of books that you can never sell.
Most importantly I’d like to ensure that your book builds your business.
There are a lot of people talking about writing a book at the moment. And there are many people claiming to say that they can help you.
I’ve lost count of the number of so-called experts telling you that you can write a book in a weekend, and setting unrealistic expectations.
If you’re writing a book, would you prefer to do it the hard way or the easy way?
A book is a big project and it’s not one to be taken lightly. It will take you time to write it. It will be a big part of your life for many months or more. And then you’ve got to publish it and market it!
You need to be committed to writing a book. You need time in your diary, and you need to have a plan to get it done.
And if you’re not sure where to start, here are my tips to help you to do it.
The right book is the one that will help you to build your business. You need to find your unique hook that enables you to stand out from the crowd, capture your reader’s attention, and makes an impact with those who need to hear your message.
But it’s not always easy to find the right idea. There may be lots of things going on in your head, and you’ve got to pick the right one for now.